Earlier this year, the Zephyr project was launched to a world justifiably skeptical of self-anointed “secure” technologies, jaded by the sloganeering of all things IoT, and seemingly saturated by the proliferation and fragmentation of no-size-fits-all microcontroller RTOS platforms. Given those circumstances it is only reasonable that I find myself asked what we could possibly be thinking in launching a new “secure IoT RTOS platform.” Or, should I say, why are we launching yet another one.